Villages of Van Buren
Villages of Van Buren received the award for "Outstanding Promotional Material" in the rural division. The brochure, Fantastic Road Trips of Southeast Iowa, encompassed several areas in southeast Iowa.
"This particular brochure was designed with a 'Hub and Spoke' theory, which simply means that I used Van Buren County as the 'hub' to encourage visitors to overnight in our county while suggesting day trips, or 'spokes,' throughout the region," said Stacey Reese, executive director for the Villages of Van Buren. "There was a lot of competition across the state, so this truly was an honor."
The annual Iowa Tourism Conference brings together more than 250 industry representatives from across the state to network, attend educational sessions and discuss emerging industry trends.
Tourism in Iowa generates more than $7.6 billion in expenditures, employs 64,400 people statewide and generates $841.3 million in state taxes. The Iowa Tourism Office is part of the Iowa Economic Development Authority.